Brand like Promotion of your own Website - Tech WebSite Ranking

Branding at a small level has become a task these days. Moreover, Google has made it more competitive to maintain the rank specially talking about content marketing. To stay competitive we must work like a brand. Some of the big brands are having monotonous websites, still are capable of
generating links 8 to 9 times faster than us. Without following any of those black hat tactics, we are much capable of turning links by branding our product on a smaller scale online.

Building Link Carrying Force and Thrust in Mind

We are focusing much on link building these days by the means of content marketing. If we make an effort to improve our business competency with only one thing in mind that we need to build scale, I am sure we will be more ahead in our efforts as we will be improving our competency.

How?

If you don’t guest posts keeping in mind the only motive of building links. Yes, you do post but with an intention of creating authority and building referrals. If I only blog for a link, my efforts will not matter, because it will show in my writing. You can try this yourself. In today’s content marketing world only links are not responsible for your success.

Creating a Balloon Type Promotion

Many brands are smart in their content itself, they don’t have to do anything but recline and see the results by putting it online. We can’t be as big as Kellogg’s or so, but we definitely have the power of being published with the help of a small button and which is read by millions of people at once.

It does take a lot of efforts and deliberate practice of generating followers via guest blogging for the targeted ones. Maintaining a consistency in the content market is also not a child’s play. Let us see how to promote.

E-mail, RSS Feeds, Facebook, Twitter, YouTube are all good sources to be in touch for free promotions, generating potential clients to permanent customers.

As I said there are the best promotion strategies for fee if you can use it wisely with a correct plan of action, you will be unstoppable. But, this is just the 1st step; 2nd would be playing with SEO. As you guest post or follow a PPC advert and unable to detain anyone’s attention, it will mean that we are stepping back and are less chances of rising.

This continuous ignorance by the audience creates a bad impression for the brand. They don’t like it or subscribe it means there must be some mistake on our part and everyone connected to the site has to take the ownership to modify the marketing part.

Don’t only think of having business initially, but think of creating a balloon effect every time you create something new. Because getting to noticed is a big thing initially. All brands must have that hyped effect. Like Apple. On each new launch there are big events, press releases etc. Every small move is been watched. They have built it all and nothing is free for them like we do. Their every move cost them millions. But, we have an advantage here.

You can also hype it at your level by

Without being spammy through your social accounts you can inform your contacts.

Make sure that you release the content in front of the right audience only, so that they are further interested.

Promoting your content in front of the related social network and not everywhere you see an opportunity.

Create logical and easy to type and remember social accounts so you are reachable.

Craft a Brand End Product

When you create such accounts, a real change will begin depending on your main account. Like you have your SEOmoz after a well established SEO, there was actually no need for big promotions here because it had an advantage of a brand name already.

Google looks through the high click rate to put you up, where you want, resulting into more clicks eventually. But, this creating hype doesn’t end here. What you need to do to multiply from your limited contacts is:

Sign-up the customers in the 1st place at lease for e-newsletters, so they can carry it forward from there.

Take care of the "follow us" on Facebook and Twitter.

Focusing on the content which is good to talk about.

Hope these tips would help you creating your small online-brand. Starting a business is not a big deal these days but yes, maintaining it is.